1 thought on “How to write the advertising copy of Father's Day”

  1. How to write the advertising copy of Father's Day
    Mu Father's Day advertising copywriting? Father love is the thickest love in the world. With it, you have the greatest wealth in the world.

    It: Father's Day Advertising Copywriter 1. Activity theme:
    This than grateful father love ".
    . Activity purpose:
    For the opportunity, hold a series of "care" and "affection" activities, promote the sales of stores, and enhance the corporate image of XX "caring society".
    . The background of the event:
    The family, "Father's Day", the foreign festival is of great significance in the minds of the majority of young people because it contains a strong family ingredient, which is also worthy of the promotion and publicity of the society. New open area, planning and implementing related activities, in order to achieve good social effects and promote 49 sales in the store.
    . Marketing strategy analysis:
    XX commercial square passenger flow and relatively stable, in the place in the commercial square, in the XX commercial square, and relatively stable, in the place, in the place, in the place, in the past, in the market, it is relatively stable. "Father's Day" held a large -scale foreign roadshow activity on the same day, and the investment was large but the effect would not be obvious. It is intended to adopt an internal field to create an atmosphere of promotional means. The effect is more obvious.
    The propaganda method from the need for consumers' feelings, which can be described as the truth. And this propaganda is public welfare. Customers will not have a resistance at all. A sense of responsible "Public Welfare Society One -One XX Commercial Plaza's corporate image has a good effect.
    5. Activity time:
    June 10 to June 17th.
    6. Event content
    1. Full communication with the merchant to send notification letters to the merchants of the store, inform them of the event related matters, so that the merchants can fully understand the content of the event and actively cooperate with our company to jointly carry out this activity together Essence
    2. Create a "gratitude warmth" atmosphere to the merchant stores to add a POP promotional sign in each merchant store, and replace the entrance glass door inkjet, the internal hanging flag, etc. to promote "Father's Day" content. Consistent, but the text content is as different as possible, all of which are introduced by "Father's Day". For example:
    (1) "The third Sunday on June each year is Father's Day"; (2) "a festival that should not be forgotten"; (4) "Father's love is equally great and selfless"; (5) "Bold to my father says I love you!"; (6) "Do you remember what day your father's birthday is"; "Talk to"; (8) "Father's festival is only one day every year"; (9) "Do you have a birthday for your father?,; (10)" Are you ready to give your father a gift? "; (11) "A gift to my father, a strong love".
    ... boldly wrote love-thanks to the father love my father in the middle hall of B, C to set up a simple wishing table, The backplane is "Bold writing love-thanks to Father Love Blessing Father" theme content. The on-site provides a pen and blessing card for free. The customer's blessing words written to the father on the small blessing card by themselves and paste it on the wishing table to express the right pair Father’s wishes.
    Due to the uniform cash register, if the form of a shopping card is used, it cannot guarantee authenticity and reduce participation. R n
    : Father's Day Advertising Copywriter I. Activity Background: Compared to mothers, father is ashamed to express his love. They often put their love in their hearts. Zhibang has always attached great importance to honoring parents to return to gratitude, so we must make full use of this opportunity to carry out interactive affectionate cultural marketing.
    . The theme of the event: Praise the father, the filial piety to the world
    .
    .
    1. Birthday cakes:
    Woman -born father who was born on June 15 can enjoy a 40 % discount on the birthday cake at the XXX store. R. n. The competition for drinking beer
    The people can participate in the beer competition at the store for more than 50 yuan on the day of the shopping mall. Group 5 people. The host was ordered to win 1 listener in the shortest time. The winner will listen to beer on the spot.
    . The commodity is 88 % off. Those who have a single ticket for more than 128 yuan after the purchase of the product will participate in the "colorful and six -color breakthrough prize, draw a father's day gift for the father", and present the exquisite `Father's Day gift for his father.
    (1) Prize setting:
    Special prizes: choose one piece of clothing;
    First prize: Send a designated product for one
    Second -class prize: 20 % off purchased by the purchase of goods;
    third prizes: purchase of goods for 50 % off;
    (2) Activity rules:
    ) Put a promotional table at the entrance and exit of the shopping mall, and spread on the red cloth; place two lottery boxes on the table. Each box is equipped with 5 table tennis with a total of 11 color table tennis, which are white 4 There are 3 orchids, 2 green, yellow, and red.
    b) As long as the color of the table tennis caught from the box twice in a row is the same, the corresponding winning prizes can be won; the red ball represents the special prize; the yellow ball represents the first prize; Equal awards; orchid balls represent the third prize; white ball represents the fourth prize.

    : Father's Day Advertising Copywriting Father's Day is the festival particularly thanks to his father in the year, starting at the beginning of the twentieth century. The father's Day date of each country is different, and there are various ways to celebrate. Most of them are related to gifts, family dinners or activities.
    Theme: "Father's Day"
    Activity 1: Opening ceremony.
    Details:
    1. The host or DJ announced the start of the holiday ceremony carnival, and drove the atmosphere at the scene.
    2. The volume of cheerful music by the stage DJ (from low to high to mobilize the passion of the guest)
    3. The host or DJ can be informed by the guest: male friends will become the protagonist of tonight, male friends, President Linden Johnson finally signed a presidential announcement in 1966, announcing that the third Sunday of June is Father's Day every Sunday. Male friends can let go of their work today and enjoy carnival music and refreshing wine.
    budget: 5-10 minutes.
    Activity 2: Drinking discount promotion.
    Details:
    1. The preferential drinking activity of the host or DJ will be informed of the guests' festivals.
    2. Specific content can be written on the site advertisement, such as buying two gifts for whiskey foreign wine package (in the case of ensuring the profit from the profit, you can freely choose the form of gift The consumption amount is higher than the bottom consumption, and the way to send beer or snacks to attract customers.
    Activity 3: Details of Storm Music Carnival:
    1. DISCO music selected and played by DJ to drive the atmosphere of the scene.
    2. Disco songs played by played are best to choose dance songs suitable for festive atmosphere, or you can play some DJ versions of old songs, such as "Glorious Years", etc., so that the men on the scene can remind the men in the past in their careers in their careers. The scene of hard work is warm to make it feel more fulfilling.
    3. In the well -known familiar music in DJ, you can suddenly reduce the volume in the critical lyrics, so that the enthusiastic customers sing the lyrics, achieve the beautiful effect of the sound of sound, and make the warm atmosphere at the scene. Real the pole.
    Activity 4: Gift gifts for holiday draws (better men's products for Father's Day) Details:
    1. The beginning of the lottery announcement by DJ, and inform customers of the rules and precautions of customers.
    2. DJs can inform customers seductive gifts, and announced that how many customers who spend on the spot today have the opportunity to win the festival men's gifts. It can also be said that the customers and friends on the scene will be actively participating, and there will be a chance His father brought back his heart.
    3. Gifts are mainly composed of raging knives, alcohol, cigarettes, sunglasses, ties and other men's supplies.
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